Prophet is a consultancy based in San Francisco, CA, helping clients unlock uncommon growth in the face of a disrupted business environment. In this dynamic business climate, leading businesses rely on unprecedented levels of new thinking transformative approaches to growth and disruption. The Firm works with clients from purpose to product, customers to operations, and brand to experience, bringing deep insight, expertise, and rigor needed to discover and achieve transformative opportunities.
The firm has a global, elite team of professionals, combining insight, data and technology, and creativity to unlock client growth potential that is human centered, sustainable, and transformative. The mission of the firm is focused on a higher-order approach to growth. The firm’s global reach operates within one single P&L, allowing the firm to find the right people and experience to solve its clients’ most pressing business challenges.
Prophet’s primary area of expertise is brand strategy, offering services within three main practice areas: growth and innovation, marketing strategy and effectiveness, and customer experience practice. Princeton covers every angle related to how companies display themselves to its customer base and the public eye.
Prophet’s believes in the power of the brand, working closely clients to gauge how its brand influences customer behavior in any given category, allowing clients to monitor and manage its equity over time, identify opportunities into new market and segment expansion, and establish strategic roles and relationships within brands in a portfolio. Specific brand expertise includes: brand portfolio strategy, brand identity and positioning, brand architecture and design, customer analytics services, and measurement systems.
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- Hong Kong
- London Area
- San Francisco Bay Area
- New York Area