George Cary Coach Bio

Ex-McKinsey Senior Engagement Manager (EM)

George spent over 5 years at McKinsey & Company in New York, where he was a core leader in the firm's TMT (Technology, Media & Telecom), Transformation, and Operations practices and contributed to its pro bono social impact work. He partnered with executives to reimagine their organizations and navigate critical inflection points, building ambitious strategies and leading enterprise-wide transformation programs that delivered sustainable impact and fundamental behavioral change. Over his tenure, his work drove more than $3B of validated recurring EBITDA improvement.

At McKinsey, George led University of Pennsylvania undergraduate recruiting, one of the firm's most competitive pipelines, where he personally screened thousands of applicants, coached candidates, conducted 100+ interviews, and shaped hiring decisions. That experience gives him an insider's view into exactly what interviewers are evaluating at every stage, and what separates a good or great candidate from a truly distinctive one.

George works with candidates across the full recruiting journey, from resume and networking strategy through case and behavioral preparation. He actively coaches candidates on the latest case formats, including the AI-driven cases increasingly showing up in interviews. George helps candidates understand not just how to solve a singular case, but how to truly stand out across all cases including how to thoughtfully embed AI into their approach and deliver CEO-level recommendations.

His coaching is highly customized. Whether a candidate wants to spend an hour doing a full case, focus on behavioral questions, practice exhibits, work through a specific interview scenario, or sharpen their framework, George tailors each session to what will be most useful. At heart, he is a teacher. His goal isn't to teach candidates how to solve one case, but to teach them the art of casing so they can walk into any case with confidence.

George's approach is simple: build the foundations, get fast, then get fancy. Throughout that process, he gives candidates highly specific, actionable feedback on how to improve while keeping sessions productive, candid, and genuinely fun. Candidates leave each session knowing exactly what to work on and, ideally, feeling significantly more confident than when they started. Clients consistently describe George as energized, kind and exceptionally easy to talk to. His sessions create an open environment where candidates feel comfortable tackling their weakest areas.

Get to Know George

Live Case Demonstration

An example of how George coaches candidates through case prep, from core best practices to developing and delivering a distinctive answer.