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Case Prompt

Your team has been staffed on a project with Revolutionary Internet, a leading ISP (Internet Service Provider) based in the U.S.

Disruption in the industry via the pandemic and increased competition from innovators like Elon Musk’s Starlink has not been kind to the company. Profits were down significantly in 2020, and the CEO recently announced that 2021 will be a reset year. He sees this setback as an opportunity to rebound and bounce back with aggressive revenue growth.

Within the organization, the CEO has been getting mixed messages on how to go about achieving the growth. One camp is of the mind that Revolutionary Internet should ditch the internet service offering and focus on content creation. Another thinks the company should focus on connectivity alone. The final camp thinks that a balanced focus on both is the best revenue growth strategy.

How would you approach this problem?

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