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When preparing for your first round interview, it’s wise to practice a variety of case study topics. Try this Profitability case on for size.

Case Prompt

A CPG company with national presence has declining profits. 

The company has hammered on the cost side of its operations, yet profits are still declining. Revenue has been declining. The client has one manufacturing facility with 50% capacity utilization. Competitors are also struggling with profitability.

The company has hired BAH to help.

Lay out a structure that you will use to help your client.


This BAH style case is one of our dozens of BAH case study topics. In this particular case, your client is experiencing declining profits despite recently making cuts to the cost side of their operations. The company has hired you to help them figure out where their profits are being drained. It’s your job to dig deep into Profitability and find a strategy for helping your client.  needs your help.

Although the Profitability Framework can be used to solve this case, we recommend blending the framework with your own business experience to create a custom framework for the specific problem.

There are no math exhibits in this case. This a beginner level case interview you could expect to see in a first round at Booz Allen Hamilton. The case has a qualitative difficulty score of 2 out of 4.

Booz Allen Hamilton Interview Tips

What does BAH look for in its case interview candidates? Outstanding presentation and interpersonal skills.

This firm cares more about personality, communication and team dynamics than other firms, so make sure those are points of emphasis as you walk through the case study.

To get the most from this case:

  • Focus on coming away with 1 or 2 takeaways that you can improve on in your next case.
  • Time yourself as you go through the case: 4min for creating and presenting your structure, 2min for brainstorming, and 2min for a recommendation.

Looking for more case study topics? Visit our case study library for over 500 cases!

For out-loud practice with an expert, book an hour with an ex-MBB coach.

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