Case Study Intro
Clear Optic (CO) is a Singapore-based medium-sized prescription eyeglasses lens manufacturer.
Due to the pandemic, revenues have dropped significantly as less Singaporeans got their eye exams done and a lot of optical retailers were not operating during that time.
In order to improve its financial performance, Clear Optic is considering investing in a new revolutionary production process.
The CEO of Clear Optic has reached out to you for advice on whether they should move forward with the investment or not.
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